#The100DayProject is a *free*, global art project. The idea is simple: commit to 100 days of making and sharing your progress on Instagram.
We start April 2nd, 2019. And anyone can participate (that means you!).
Wanna play? Here's how:
01—SIGN UP FOR THE NEWSLETTER
Project updates! Inspiration! Lame jokes! Everything you ever wanted to know about the project will be delivered straight to your inbox.
02—FIND OUR 2019 FACILITATOR ON INSTAGRAM
Follow #The100DayProject leader @lindsayjeanthomson. While you’re there, search the hashtag to find and follow other folks doing the project so we can cheer each other on. Only you can do your project, but you’re not in it alone.
03—CHOOSE AN ACTION
You'll do this action every day for 100 days, posting each instance of 100 on your Instagram account. What can you do? Anything! Paint, draw, dance, knit, doodle, sing, brush your teeth. More on what makes a good project below.
04—ANNOUNCE YOUR PROJECT ON INSTAGRAM
Tag your announcement with #The100DayProject so that people doing the project can find you and add your own unique project hashtag so that all of your posts will sit nicely together. Include both hashtags on every post.
05—START APRIL 2ND!
Do your project and post every day until July 10th. It's okay if you miss a day! Keep going. Are you reading this after April 2nd? Any day is a good day to start your own #The100DayProject.
What makes a good project?
So many things! Depends on what you're looking to get out of it. Want to build your portfolio? Write a book? Practice a skill or get better at using a tool? Just have fun? Get clear on what you want out of the project.
Once you have an idea, here are some practical tips:
- make sure you can do it in 5-10 minutes a day. More time is nice if you have it, but if it's super time consuming you probably won't do it every day.
- make sure the tools you need to do your project are accessible and portable. Will it fit in your purse or backpack? Can you travel with it? They should also be financially accessible – there's no reason you have to buy an expensive new tool (unless you really want to and it’s in your budget).
- pick something generative. For example, one year Lindsay pulled a tarot card every day. When Michael Bierut started the project, he drew an image based on a photo in the New York Times. It helps to not have to decide what you're going to do every day.
- whatever you decide to do, then think about how you can make it easier. And more fun!
Can you give feedback on my project idea?
No, sorry. See above for tips on picking a good project and join the free Q&A call (date TBD, sign up for the newsletter to get the info on how to sign up). Can't make it live? We’ll send something out to the newsletter for you to submit your questions and share the recording after.
But what if I have no idea what to do?
What are you curious about? What do you love to do just because? What do you want to get better at? Brainstorm with a friend. Look it up on the internet. What have other people done that you find interesting? Or maybe your project is 100 days of figuring out what to do.
Why should I do the project?
We’re not that into should around here. Do you want to do the project? That’s a great reason. Other great reasons: because taking five minutes out of the day to do something just because you love it is pretty radical. Because creative confidence is earned through practice. Because inspiration shows up when you do. Or just…because.
What makes a good hashtag?
Something unique and specific. The first year I did the project my hashtag was #100DaysOfPhotography, which was neither unique nor specific. If I want to find those posts, I have to scroll all the way back to 2015. A lifetime ago! Search what you're thinking about using and see what shows up. You might want to try something else if it already has a lot of posts.
What if I'm not on Instagram?
Then you're not on Instagram. Create a burner account. Post on another platform instead. Take a picture just for yourself. Do what works for you. And…part of the project is putting your work out there. It’s vulnerable, we get it. You get to set whatever boundaries you want around where and how you share your art.
What if I'm not an Artist?
Ooh, trick question. We’re all artists. Yeah, really. You don’t have to think of yourself as one (yet), or even think of yourself as being particularly creative. A lot of us have complicated relationships with our creativity. We’ll work on it. You just have a desire to practice something and a willingness to commit to it for 100 days.
What if I miss the start date?
Any day is a good day to start your own #The100DayProject. Try reaching out to a few friends or posting on Instagram looking for co-participants.
Is it okay to change my project once I start?
Anything is okay, it's your project. The rules are made up. Here's the deal: sometimes it's worthwhile to work through something. Sometimes it's better to cut your losses and walk away. What's right for you right now? Only you know.
Can I do works in progress?
What if I miss a day?
Most people miss a day (a lot of days). Sometimes people take a year or two to finish their project. However many days it takes you to do your project is perfect. Don't stress, do what you can, and have fun with it. This isn't meant to make you feel bad. Make it work for you.
Where do I listen to the podcast?
Who started #The100DayProject?
Michael Bierut! Read his reflections on the project or listen to our interview with him here. Elle and friends brought it to Instagram in 2013 and Lindsay started co-leading with Elle in 2017.
Who's running this?
This year it's LJT, with a lot of love and encouragement from Elle and other talented friends. That's me. In addition to leading #The100DayProject, I'm a writer and cofounder of Women Catalysts. In 2016, I was diagnosed with breast cancer, a bizarre yet life-affirming experience I chronicled for VICE.
How can I support the project?
1. Spread the word! Invite friends. The more, the merrier.
2. If you like the podcast, share it and/or rate it.
3. If you'd like to donate a few dollars to keep the lights on, we’ll be sharing a place to do that soon. What your money goes to: producing the podcast, transcribing the interviews, this here website, design, the newsletter, and, if there's anything leftover, we pay ourselves. Which is nice! You should get paid for your work too.